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ROI

What is manual SDR work costing you?

Try the math yourself — here's what a typical energy company runs on labor and lost pipeline, and what recovering it is worth annually. No email required.

Your numbers

Keldari pricing used below: $499/mo plus a $1,500 setup fee. A first-pilot discount is available separately — ask when you request a pilot.

What the math says
Current SDR cost / meeting
$1,151
Keldari cost / meeting (12-month blended)
$25
Monthly meeting delta
+17
Breakeven
Immediate
12-month pipeline delta
$1,530,000

Extra monthly meetings × 12 × your average deal size × your close rate. Here’s the math — you decide what it’s worth to you.

The math, walked through

Three inputs, one honest estimate

01
Start with hours, not opinions

Count what your reps actually spend on manual busywork weekly — intake, qualification, and chasing follow-up — at a fully-loaded hourly cost.

02
Find the leads going cold

Most pipelines lose a real share of leads to missed follow-up. That percentage, multiplied by your monthly lead volume, is silent attrition most teams never total up.

03
Apply your own close rate

Recovered leads convert at roughly the same rate as the leads you already work properly — so the number below uses your close rate, not an industry average.

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Your pipeline

Estimated annual upside

Total recoverable / year

$135,744

An estimate of the labor and revenue an autonomous SDR puts back on your books each year.

Manual busywork removed
960 hrs · $52,800
Leads slipping cold / year
144
Deals recovered (est.)
6.9 · $82,944

Estimates only, from the figures you entered. Your numbers will vary.

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